Monday, 13 October 2014

Weekly NDM

Can Twitter make money out of breaking news or is it a PR platform?


This article is interesting as it discusses how the head of news and journalism partnership at Twitter has stepped down and how others have followed due to the direction of which Twitter is going.
  • Twitter over whether it should largely be a conduit for journalism or PR. And whether a technology company, even one with 271 million monthly users, believes it can make money out of breaking news. 
  • Twitter has always seemed bigger than it actually is because of the type of people – celebrities, sports stars and politicians as well as newshounds – who use it 
This article is interesting as it shows how big media institutions who have very intelligent employees high up are still stepping down due to disagreements with the company themselves.

http://www.theguardian.com/media/media-blog/2014/oct/12/twitter-breaking-news-pr-vivian-schiller

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